A FALCON.IO COMPANY
Bank of America

A deep dive into the social media habits and performance of Bank of America

Unmetric Analyze tracks over 100,000 brands.
Currently it tracks 13 Bank of America social media profiles

Facebook Pages 2
Twitter Handles 6
Instagram Accounts 1
YouTube Channels 2
LinkedIn Accounts 2

Financial service brands across the globe are adapting to the changing trends in the digital world. One such brand is Bank of America which captures the audience with its video marketing and engaging content strategy. The brand educates its audience by rolling out informative and useful content on how to put money to better use. Scroll on to see the brand's top-line metrics on Facebook, Twitter, and Instagram.

Overview of Bank of America's performance

A topline look at a few of Bank of America's key metrics from the last month.

Facebook

  • Total Fans
  • Fans Gained
  • Fans Growth

Twitter

  • Tweets

Instagram

  • Avg. Engagement
  • Likes
  • Comments

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6 Social Media Trends in the American Banking Industry

At Unmetric, we've got more than just top line metrics. Here is an in-depth data study you might be interested in.

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