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Intel

A deep dive into the social media habits and performance of Intel

Unmetric Analyze tracks over 100,000 brands.
Currently it tracks 101 Intel social media profiles

Facebook Pages 37
Twitter Handles 38
Instagram Accounts 6
YouTube Channels 15
LinkedIn Accounts 5

Intel is best known as a manufacturer of microprocessors. They offer a range of technological products and solutions. You would think that a brand such as Intel would not have much to boast of in terms of social media performance. That is barely the case. Intel has come up with several highly engaging social media campaigns such as 'Sponsors of Tomorrow' that highlights the achievements of innovators. The motivation behind the campaign was to get more people interested in the brand and the variety of services that they provide in addition to their microprocessors. Here are some engagement metrics and top performing content that you can look at to analyze the social media strategy of the brand:

Overview of Intel's performance.

A topline look at a few of Intel's key metrics between 2018-06-01 and 2018-06-30

Facebook

  • Total Fans
  • Fans Gained
  • Fans Growth

Twitter

  • Tweets

Instagram

  • Avg. Engagement
  • Likes
  • Comments

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