A deep dive into the social mediahabits and performance of Airbnb
Unmetric Analyze tracks over 100,000 brands. Currently it tracks 30 Airbnb social media profiles
Airbnb disrupted the short-term lodging and vacation rentals space. The brand is doing great things on social media by leveraging user-generated content on Instagram, and emotion evoking videos on Youtube. Though the brand has ventured into offline marketing campaigns, social is still a key part of their marketing mix. In this page, we've listed a few of their performance metrics. Though this barely scratches the surface, it's sure to give you an idea of their marketing strategy and a glimpse of how Unmetric Analyze can help social media analysts.
Overview of Airbnb's performance
A topline look at a few of Airbnb's key metrics from the last month.
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