Machine learning coupled with human shepherding can do wonderful things. And that's our focus as we continue to ingest and fold data from over 1 trillion engagements with 300 million pieces of content from millions of campaigns by over 50,000 brands over 5 years. To create usable insights and products for the people who make and deliver brand communication.
Lux has 18 years of experience across media, Internet, advertising and entertainment, seven of them with the Interpublic Group, and then Unmetric, which he co-founded with fellow IIT/IIM-alumni Kumar and Joe.
Kumar has close to 2 decades of experience, in senior technology roles and across verticals, at JP Morgan Chase, Allstate Insurance, MCI Worldcom and startups. Before Unmetric, Kumar headed Vembu Labs.
Along with 18 years of experience, mostly in the SAP ecosystem as an independent consultant and with AkzoNobel, Joe also dabbled in other technology platforms and developed many products.
Over a decade in senior level account and sales management with startups as well as Nielsen and Accenture, Jay brings in considerable expertise in digital and social media analytics.
Lakyntina has over 17 years of experience in the Finance and Technology industries having worked with UTI MF, ABN AMRO and HCL. She manages the Finance and HR functions in Unmetric Inc.
Vikram was the first person to join Unmetric when it was just 2-person team and now heads up the client management and operations in the company. Before Unmetric, Vikram was working with HCL Singapore.
Unmetric was launched from Lux’s home in Chennai
Our team is remotely connected from United States, India and Canada
Unmetric has grown to a team of 70 talented individuals
We work from New York, Chennai, Chicago, Dallas, Austin, Fremont, Coimbatore, Banglore, Ancaster and Ferozepur
While some of our teammates freeze in winter, half the team say it’s their favorite season of the year
The average age of our team is 28, the youngest talent is just 18 years old, the eldest? That’s secret
Most of Unmetric’s staff uses public transportation, bikes, or walks to work
Most of our team find the time to be on more than five different social networks
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