A deep dive into the social media habits and performance of MTV

Unmetric Analyze tracks over 100,000 brands.
Currently it tracks 127 MTV social media profiles

Facebook Pages	35
Twitter Handles	38
Instagram Accounts	15
YouTube Channels	38
LinkedIn Accounts	1

MTV is an American television channel. But it does not stop there. The brand has come to stand for youth, music and a sense of adventure. The TV channel has a presence on television networks around the world. This is reflected in the variety of social media profiles the brand maintains. These are present on all major social networks such as Twitter, Facebook, LinkedIn, and Instagram. They have profiles dedicated to different geographical locations the channel is telecast in. Here is a look at the social media strategy of the brand on different social platforms. Access their best performing content, engagement metrics and more here:

Overview of MTV's performance.

A topline look at a few of MTV's key metrics from the last month.

Facebook

Total Fans
Fans Gained
Fans Growth

Twitter

Tweets

Instagram

Avg. Engagement
Likes
Comments

Show me more metrics like this

Take Action by Focusing on AI-Powered Insights

Promoted Post Detection

Reach & Impressions

Campaign Intelligence

Alerts & Highlights

See which Posts your competitors are putting money behind

Xia, our AI, identifies which content your competitors are sponsoring. With this information, you'll always know where they're focusing efforts.

“With the help of Unmetric, we have experienced a 7x increase in our average engagements per post and doubled our monthly follower growth rate.

Jakob Knutzen Managing Director, Lion & Lion Digital Agency

Access any brand's Facebook Reach and Impressions

Worried your competitors are getting more Reach than you? With Unmetric Analyze and Xia, our AI, you'll know for sure. Access Reach and Impressions data on both Post and Page level.

“Unmetric's insights allow us to consistently create slam-dunk content, tailored for our specific audiences.

P'nina Mossman Topham Former Director of Media Relations, University of Houston

Strategize better with human-tagged campaign intelligence

Unmetric's human analysts work with Xia, our AI, to tag campaigns so you can see how they performed. Leverage what worked in the past to build future campaigns.

“The ability to see the performance of competitor campaigns and engagement lends itself to truly valuable insights.

Chrissy Stanojev Former Social Media Strategist, MRM/McCann

Keep track of when competitors do something out of the ordinary

As soon as Xia detects any unusual activity on your competitors' social profiles, she'll send an instant notification. You'll alway be informed of their strategy and be ready to counter it.

“What separates Unmetric Analyze from many others, however, is the pre written 'insights' and 'highlights' attached to most graphs, which auto-magically find significant outliers and display them in plain English.

Omri Duek Manager, North America Social Center