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Rolex

A deep dive into the social media habits and performance of Rolex

Unmetric Analyze tracks over 100,000 brands.
Currently it tracks 10 Rolex social media profiles

Facebook Pages 4
Twitter Handles 2
Instagram Accounts 2
YouTube Channels 1
LinkedIn Accounts 1

The Swiss luxury brand is one of the most recognizable watchmakers in the world. The rise of social media has also seen the rise in the popularity of vintage Rolex watches, which are a collector's favorite. But, the luxury brand took a plunge on social media by opening its Facebook page only in 2013. The brand currently has a presence on Facebook, Instagram, and YouTube. Here are some of the engagement markers that you can use to evaluate the timeless charm Rolex has on social media.

Overview of Rolex's performance

A topline look at a few of Rolex's key metrics between 2018-06-01 and 2018-06-30

Facebook

  • Total Fans
  • Fans Gained
  • Fans Growth

Twitter

  • Tweets

Instagram

  • Avg. Engagement
  • Likes
  • Comments

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