A deep dive into the social media habits and performance of Visa

Unmetric Analyze tracks over 100,000 brands.
Currently it tracks 91 Visa social media profiles

Facebook Pages	44
Twitter Handles	33
Instagram Accounts	5
YouTube Channels	8
LinkedIn Accounts	1

Visa is a great brand to look for social media pointers and inspiration. They have a variety of social media profiles on all major networks. Within each network too, they maintain different profiles catering to the different geographical locations they function in. If you consider the extensive campaign they did around the Rio Olympics, you can see how they cease being just a credit card company. The Carpool to Rio campaign was a runaway success. Their slogan 'Accepted everywhere' captured the spirit of the Olympics. The different campaigns and the strategy behind their execution are worth emulating. Take a look at these core metrics to see how engaging their content is and what makes them excel on social media.

Overview of Visa's performance.

A topline look at a few of Visa's key metrics from the last month.

Facebook

Total Fans
Fans Gained
Fans Growth

Twitter

Tweets

Instagram

Avg. Engagement
Likes
Comments

Show me more metrics like this

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