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Hyatt

A deep dive into the social media habits and performance of Hyatt

Unmetric Analyze tracks over 100,000 brands.
Currently it tracks 274 Hyatt social media profiles

Facebook Pages 171
Twitter Handles 50
Instagram Accounts 40
YouTube Channels 6
LinkedIn Accounts 7

Hyatt, one of the best-known hotels in the world does great on social media despite having heavy competition in the industry. The 'It's Good Not to Be Home' campaign is one of the largest in Hyatt Regency's history and seeks to celebrate the ways in which the brand helps its guests make the most of being away. This campaign rolled out short videos of the guests enjoying their stay at Hyatt which resulted in a lot of engagement on social media platforms like Twitter, Facebook, and Instagram. Take a look at the key metrics the brand has achieved on social media.

Overview of Hyatt's performance

A topline look at a few of Hyatt's key metrics between 2018-06-01 and 2018-06-30

Facebook

  • Total Fans
  • Fans Gained
  • Fans Growth

Twitter

  • Tweets

Instagram

  • Avg. Engagement
  • Likes
  • Comments

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