How Social Media Helped Brands Reach a Wider Audience this Black Friday & Cyber Monday

The busiest shopping day of the whole year, Black Friday is the compulsive shopper’s stairway to heaven. As brands offered massive discounts, they turned to social media to reach the connected audience. Take a look at how brands lured shoppers and how their campaigns fared on different social networks. For more reports like this visit: http://bit.ly/18jJ3HW